Smart Marketing Concepts, Inc. Receives DBE Certification

October 29, 2014

Oldsmar, Florida – October 2014 – Smart Marketing Concepts, Inc. is thrilled to announce that the company has received certification as a Disadvantaged Business Enterprise (DBE) in the state of Florida. DBE’s are small businesses that are at least 51% owned by socially and economically disadvantaged individuals. Certification as a DBE signifies that Smart Marketing Concepts is majority owned, operated, and controlled by a minority individual and ensures that the company can compete fairly for federally-funded transportation projects.

Smart Marking Concepts currently operates two subsidiary companies to serve both the government and public sectors, SMC Software and RESERVEC respectively.  SMC Softwareis a member of the Airport Minority Advisory Council (AMAC). AMAC is the only national, non-profit trade association dedicated to promoting the full participation of minority-owned, women-owned and disadvantaged business enterprises (M/W/DBEs) in airport contracting and the inclusion of minorities and women in employment.

“I am confident that our certification and performance-based business model will allow us to build long lasting partnerships with local and national entities,” explains Mayra Harley, CEO of Smart Marketing Concepts, SMC Software, and RESERVEC. She goes on to state that “as a DBE certified firm, we look forward to working closely with our local government on federally-funded projects. We are excited about the opportunities that this certification will open up to our company and employees.”

SMC Software is a member to the National Parking Association.

Smart Marketing Concepts, Inc. is doing business as SMC Software to provide a white-label, web-based, real-time reservation solution for stand-alone or multi-location operations. SMC’s proprietary platform is enterprise grade and can seamlessly integrate with back-office management and gating systems. SMC offers a proven solution for operators to accurately maintain rates, control inventory and manage multiple marketing channels and partner relationships. SMC has clients operating in a number of different industries all across the U.S. For more information, please visit or call (813) 381-5144.