INRIX Launches Safety Alerts Product Suite to Make Connected Vehicles and Smart Cities Safer

May 03, 2017




INRIX Launches Safety Alerts Product Suite to Make Connected Vehicles and Smart Cities Safer

New Dangerous Slowdowns service uses real-time data from vehicles to warn drivers of sudden stops ahead; Iowa Department of Transportation announced as first customer





Kirkland, WA – May 3, 2017 – With more passenger and fleet vehicles on the roads, safety is an increasing concern. According to The World Health Organization’s Global Status Report on Road Safety, more than 1.2 million people die each year on roadways, and between 20 and 50 million suffer non-fatal injuries.


Today, INRIX, Inc., the world leader in connected car services and transportation analytics, announced the immediate global availability of INRIX Safety Alerts, a new product suite that provides real-time insight to on roadways to inform drivers and make roadways safer.


“INRIX has long been focused on making driving not only more efficient, but also safer. INRIX Safety Alerts is an innovative next step to proactively use massive amounts of big data to make connected vehicles and smart cities safer for everyone,” said Mark Daymond, chief technology officer at INRIX. “Drivers, fleet operators and city planners now have a real-time solution for visibility into ever-changing road conditions.”


The Safety Alerts product suite – made up of INRIX Dangerous Slowdowns, INRIX Incidents and INRIX Road Weather – collects real-time data from vehicles and range of other sources to help drivers around the world avoid sudden stops, accidents and hazardous road conditions, and aids transportation agencies in managing their road networks better.


  • INRIX Dangerous Slowdowns is a newly launched service in INRIX XD Traffic that helps prevent back-of-queue, rear-end collisions where rapidly forming congestion creates a situation that requires advanced driver awareness. Based on real-time data from vehicles on the road, the location-based notifications warn drivers and transportation agencies of sudden reductions in speed or stopped traffic on the roadway.
  • INRIX Incidents keeps drivers and transportation planners informed about congestion, accidents and construction on the road. Using more than 400 data sources, Incidents provides the most comprehensive and accurate global dataset of anomalous roadway conditions. According to an independent study by Frost & Sullivan, INRIX Traffic had a 100% detection rate of the recorded incidents, followed distantly by competing services.
  • INRIX Road Weather is the first service to use real-time and predictive atmospheric data to give drivers advance warning of dangerous weather-related road conditions tied to individual road segments. Unlike other services, Road Weather provides drivers with critical information about the roads themselves, including the type of precipitation, surface condition (including hard to detect black ice) and visibility. The identification of hazardous road conditions can also be utilized by transportation officials for real-time management of road networks or advanced maintenance planning.


Iowa Department of Transportation is the first to utilize INRIX Dangerous Slowdowns, along with other INRIX real-time traffic services, to monitor, measure and manage the state’s road network.


“Drivers in Iowa, like many others around the world, are regularly confronted with traffic, and tackling congestion is a top priority for us. Secondary collisions at the queue is a problem plaguing roadways worldwide that also needs solving,” explained Scott Marler, director of traffic operations at Iowa DOT. “We are using Dangerous Slowdowns and other INRIX services to keep drivers safe and congestion at a minimum.”


With real-time information on more than five million miles of road in 45 countries, INRIX is the preferred provider of driving intelligence for leading automakers and transportation agencies, including Audi, BMW, Ford, Mercedes-Benz, Toyota, more than 60 U.S. Departments of Transportation, the U.K. Highways Agency and the Denmark Road Authority.





INRIX is the global leader in connected car services and transportation analytics, a new approach that leverages big data and the cloud to help manage urban mobility. By aggregating a variety of sources and applying intelligence, INRIX delivers comprehensive data and solutions to help move people, cities and businesses forward. Our partners are automakers, governments, mobile operators, developers, advertisers, as well as enterprises large and small.



Media Contacts

INRIX Americas

Mark Burfeind

+1 425 284 3825


INRIX Europe

Matt Simmons

+44 (0) 20 7012 3509