Fleet Advantage A Finalist For South Florida Business Journal’s “Business of the Year” Award 

August 16, 2021




Fleet Advantage A Finalist For South Florida Business Journal’s “Business of the Year” Award 




Pioneering Initiatives, Innovative Programs and a Corporate Culture Focused on Diversity Positions the Company for Success 


FORT LAUDERDALE, Fla. (August 16, 2021) – Fleet Advantage, a leading innovator in truck fleet business analytics, equipment financing, and Life Cycle Cost Management (LCCM) announced today it has been named a finalist for “Business of the Year” by South Florida Business Journal (SFBJ).  


The Business of the Year awards, now in its 24th year, gives recognition to South Florida’s most dynamic businesses who share a commitment to professional excellence, growth, and the community. 


Initiatives That Helped Customers in 2020 

Fleet Advantage was nominated for its role in serving as a leader to the nationwide transportation industry, with pioneering programs and initiatives that helped keep America’s heavy-duty truck fleets operational for the delivery of food, medicine and other goods during a difficult 2020. The year was marked by the need for agility and ingenuity and Fleet Advantage’s numerous initiatives helped customers navigate a tumultuous 2020 with innovative programs that preserved bottom-line profits for customers. 


The company’s pioneering Sale-Leaseback initiative helped to immediately improve cash flow for several transportation fleet clients or to downsize, depending on the industry. The program helped fleets to remain flexible and operationally focused during 2020, while also keeping an eye to forward-thinking and competitive positioning for a rebounding economy. As a result, Fleet Advantage saw its Lease Origination volume increase by 37% over 2019 to $455MM and over 3,900 semi-tractors. 


Enhancing Safety As A Corporate Mission 

In June of 2020, Fleet Advantage unveiled its Safety First Program, helping companies mitigate risk and upgrade into newer trucks with advanced safety technology. By focusing on safety proactively, Fleet Advantage is advising companies about risk that they may otherwise not likely identify, as well as a solution that could save millions of dollars in cost reduction while avoiding damage to their corporate image and brand identity. This is instrumental in helping Fleet Advantage, as well as its client partners, achieve their corporate Environmental, Social, and Governance (ESG) objectives.   


The Company Leads With Innovation 

Innovation through data analytics and technology has always been a core fabric of Fleet Advantage, and the company continued to lead with innovation in 2020. The company’s  proprietary ATLAAS (Advanced Truck Lifecycle Administrative Analytics Software) platform continues to help transform how private truck fleets and for-hire carriers operate, manage, and evaluate fleet costs through several strategic advancements and new solutions.  


Corporate Culture & Diversity Measures 

Leadership and corporate culture had as much to do with Fleet Advantage’s successful 2020 as well as its innovative programs. Fleet Advantage believes that the long-term success of any business calls for a diverse body of talent that can bring fresh ideas, perspectives, and viewpoints into the workplace. Fleet Advantage executives strive to create a culture of diverse individuals from all races, genders, education levels, and cultural backgrounds. The company prides itself on recognizing the importance of diversity and currently has a workforce represented by 44% female and 36% minority professionals on its staff.  


“We are thankful to be recognized and selected as a finalist for Business of the Year,” said Brian Holland, President and CFO of Fleet Advantage. “Our staff works tirelessly to serve our customers and the industry, and they are dedicated to representing the company through their local communities and foundations.” 



About Fleet Advantage 

Fleet Advantage has over $1.5 Billion of assets under its Life Cycle Cost Management (LCCM) program and serves America’s top corporate fleets. Fleet Advantage guarantees the absolute lowest cost of operation by providing fleet financing solutions with matching proprietary data driven IT processes and fleet analytics, using the latest equipment technology to achieve optimum vehicle productivity and maximum safety. Fleet Advantage is ranked as one of the fastest-growing privately held companies in the state of Florida and the fastest growing independent truck lessor in the U.S.  Fleet Advantage is also named a Top Private Independent firm by the Monitor Daily. In 2015 and 2013, the company was named to Inc. magazines’ 500|5000 list of fastest growing companies in the nation.  In 2011, CEO John Flynn received the Ernst & Young Entrepreneur of the Year® 2011 Florida – Emerging Category award.