Tag Archives for: HonkMobile

Honk Announces Revamped Reporting and Analytics for Parking Operators

December 03, 2020

 

 

 

Honk Announces Revamped Reporting and Analytics for Parking Operators

 

 

 

Enhancements give operators greater insight and transparency into all aspect of parking operations

 

 

TORONTO, ON, Dec. 3, 2020 – Honk, North America’s leading provider of contactless payments for parking, announced today a dramatic update to its back office reporting and analytics — one that heightens transparency and enhances business intelligence for its network of operators. Updates will equip clients with the toolset and reporting system required to better streamline and manage their operations, ultimately saving them time and money.

Honk rolled out the back office enhancements to a subset of early adopters — to incredibly positive reviews. Every aspect of reporting is encompassed in the updates, including: parking transactions, processing volume, and fees. What’s more, the reporting system allows customers to seamlessly slice and dice data to their needs, as well as download reports directly. The latter is a much-loved feature as it supports operators that wish to reconcile statements with various other vendors’ financial systems.

“Our mission at Honk has always been quite simple: to make parking operations operate better — and a critical piece of the payments puzzle is revenue collection,” said Michael Back, Honk Founder and CEO. “Our goal with these updates has been to speed up efficiencies, remove any guesswork, and give operators complete transparency over every element of their parking activity. In the end, these changes will help our customers save valuable time — freeing up resources and allowing them to redirect those hours elsewhere.”

About Honk

Honk is North America’s leading provider of safe, contactless payments for the parking industry. Since 2013, Honk has been creating touchless solutions to make paying for parking easier, faster, and safer for drivers. Motorists can download the HonkAPP to search, find, pay for, and extend parking right from their phone, or they can use HonkTAP contactless smart stations to safely pay for parking with a simple tap or scan of a mobile phone — no app download or pay station required. Honk is trusted by millions of drivers across North America.

For information, interview and images, please contact:

 

Rachel Lemkow
Director, Marketing
rachel@honkmobile.com
416.574.5832

Honk and CityParking Team Up To Bring Contactless Parking to Richmond Virginia

September 22, 2020

 

 

 

Honk and CityParking Team Up To Bring Contactless Parking to Richmond Virginia

 

 

 

 

Drivers in Richmond now have access to the safest way to park – No App, Just Tap with Honk!

 

 

 

RICHMOND, VA, September 22, 2020 – Honk, North America’s leading provider of safe, contactless payments for parking, and CityParking Inc. have partnered to bring contactless parking payments to Richmond. In response to COVID-19 and the ensuing shift towards contactless payments, CityParking Inc. has removed physical pay stations and replaced them with Honk’s tap-to-pay smart stations – HonkTAP – to give drivers a safer and cleaner way to pay for parking. Drivers in Richmond can now easily pay for parking by simply tapping or scanning their phone on the HonkTAP smart stations for a quick and clean guest checkout experience – no app to download or account set-up is required.

 

CityParking rolled out HonkTAP smart stations across their Richmnd locations to give drivers the safest and fastest way to pay for parking. With no pay station or cash to touch, drivers simply – and safely – tap or scan their smartphone on a HonkTAP smart station to pay for their parking session.

 

HonkTAP works with all smartphone types and accepts Apple Pay, Google Pay, and all major credit and debit cards. There’s an option to receive text reminders when parking is set to expire and the ability to add more time remotely. HonkTAP will be leveraging Apple’s App Clips once released later this year, heightening the native iOS experience for users parking with HonkTAP.

 

“We’re proud to partner with Honk so commuters, visitors and residents of Richmond have access to the safest way to pay for parking,” said David Sharrar, CityParking President and CEO. “Replacing our pay stations with Honk’s tap-to-pay technology was such a quick and easy process.”

 

“We’re thrilled to work with CityParking so drivers in Richmond have access to clean, touch-free payments,” said Michael Back, Honk President and CEO. “The need for safe and accessible parking has never been more important – contactless parking has gone from a nice-to-have to a need-to-have. HonkTAP makes it easy for both the parking operator and safety-conscious driver.”

 

Drivers in Richmond are encouraged to search for CityParking locations by accessing www.honkmobile.com to find the absolute safest locations to park in #RVA!

 

About CityParking Inc.

 

Founded in 2004, CityParking Inc. is a parking operator located in downtown Richmond, Virginia. We provide monthly and transient parking for commuters, visitors and residents in Richmond and Norfolk. We utilize an experienced team of conscientious professionals that are trusted to work independently and demonstrate excellent customer service skills. CityParking’s operating services include consulting, leases, event parking and management agreements.

 

About HonkMobile

 

Honk is North America’s leading provider of safe, contactless payments for the parking industry. Since 2013, Honk has been creating touchless solutions to make paying for parking easier, faster and safer for drivers. Motorists can download the HonkAPP to search, find, pay for, and extend parking right from their phone or use HonkTAP contactless smart stations to safely pay for parking with a simple tap or scan of a mobile phone – no app download or pay station required. Honk is trusted by millions of drivers and is accepted at over 2,500 locations across the United States and Canada.

 

For information, interviews and images, please contact:

 

Rachel Lemkow Director, Marketing rachel@honkmobile.com

Honk and ParkHub Partner to Create Safety-First Parking Solution Launching at University of Arizona this Season

August 06, 2020

 

 

 

 

 

 

Honk and ParkHub Partner to Create Safety-First Parking Solution Launching at University of Arizona this Season

 

 

 

The companies’ strategic partnership will facilitate safe, contactless payments for parking facilities across North America

TORONTO and DALLAS, Aug. 6, 2020 — Honk, the leader in contactless payments for the parking industry, and ParkHub, the leading B2B parking technology company, have announced a strategic partnership designed to create a safety-first solution for parking operators. The partnership offers a contactless, efficient parking experience for safety-conscious drivers coming out of the COVID-19 pandemic. The integrated solution is set to launch at the University of Arizona this season and will be rolled out to other university campuses, sports stadiums, and state parks across the United States to help safely park returning fans and guests.

“The University of Arizona places a high priority on providing a safe experience for our customers attending special events on campus and our staff who are working those events,” said University of Arizona’s Executive Director, Jim Sayre. “We are excited to launch this new, contactless, parking payment option.”

As an alumnus of the University of Arizona, ParkHub’s CEO and founder, George Baker Sr. shared, “Now, more than ever, businesses are looking to streamline operations and implement safer procedures for their returning customers and staff. Our partnership with Honk provides an immediate avenue to achieve this, while our overall collaboration will ultimately help pave the future of parking transactions. I am delighted to inaugurate our initial offering at my alma mater.”

The coronavirus outbreak has highlighted the need for services that reduce physical contact. Honk and ParkHub’s partnership leverages both companies’ best-in-class technologies to give drivers greater access and control over parking opportunities. With Honk’s mobile application, drivers can safely and efficiently map out and select their parking locations and conveniently pay for parking in advance on their smartphones. ParkHub’s mobile point-of-sale device validates prepaid parking passes and offers contactless payment forms for parking on site. All transactions are stored in ParkHub and Honk’s business intelligence systems, which provide actionable data on demand and robust performance analytics. As part of the partnership, the companies will share parking inventory across their platforms, which will continue to develop ParkHub’s global distribution system for parking, ParkHub Network.

“Honk and ParkHub share a joint vision of making parking safer for drivers everywhere,” said Michael Back, President and CEO of Honk. “By combining our best-in-class contactless payments technology with ParkHub’s payments and validation technology, we are creating a much-needed solution for drivers and parking operators in a time where safety is at the center of all business decisions.”

About ParkHub
ParkHub is a Dallas-based technology company that provides software and hardware services for the global parking industry. The company’s products provide multiple payment options, real-time reporting of parking revenue, support for dynamic pricing, and inventory availability and control. ParkHub technology integrates with numerous prepaid parking and ticketing providers. For more information, visit parkhub.com.

About HonkMobile
Honk has been developing contactless solutions to make paying for parking easier, faster and safer for drivers since 2013. Drivers can either download the HonkAPP to search, find, pay for, and extend parking right from their phone or use Honk’s patent-pending HonkTAP smart stations to safely pay for parking with a simple tap or scan of a mobile phone – no app download or pay station required. Honk is trusted by millions of drivers and is accepted at over 3,000 locations across North America. honkmobile.com

Honk and London International Airport Team Up to Offer Cashless Parking Experience

July 29, 2020

 

Honk and London International Airport Team Up to Offer Cashless Parking Experience

 

 

 

Drivers flying out of London International Airport can safely reserve and pay for parking from the palm of their hand

 

 

 

LONDON, ON, July 29, 2020 – Honk, North America’s leading provider of safe, contactless payments for parking, and London International Airport announced today a joint partnership to bring airport parking completely cashless. The cashless initiative demonstrates the strong commitment from both parties to create the safest and cleanest airport parking experience for travellers and airport staff. When paying with Honk, drivers have two ways to safely reserve and pay for airport parking via Honk’s touch-free payments: 1) Download the free HonkMobile app from the AppStore or Google Play, or 2) Access the eCommerce site at: www.honkmobile.com.

Strong parking safety measures have never been more important amidst COVID-19. The need to eliminate high-touch payment areas and create a healthier and more hygienic payment environment is at the core of this joint initiative. Travellers who drive to the airport now have the safest and easiest parking options available to them. Drivers can plan ahead and pay for parking right from their phone by downloading the HonkAPP from the AppStore or Google Play. Alternatively, they can easily reserve and pay by accessing www.honkmobile.com.

The HonkAPP has a large and active user base in Southern Ontario – and is the City of London’s official mobile parking app. Travellers can book up to 60 days in advance of travel. Once booked, Honk users will receive a barcode to scan upon entering and exiting the parking facility. Unforeseen flight delays or extended trips? Honk gives travellers the freedom and flexibility to extend their parking session from anywhere. Complete peace of mind.

“Being an easy and comfortable airport while maintaining the highest safety standards has always been important to us, which is why we’re excited to roll out cashless parking at London International Airport,” said Gerry Vanderhoek, Manager of Terminal Services and Passenger Experience, London International Airport. “Going cashless will make paying for parking easier, safer and quicker at London International, especially when using the Honk app!”

“Safe airport parking is now top of mind for every traveller,” said Michael Back, Honk President and CEO. “The first part of air travel is getting to the airport – we’re proud to equip London International Airport with a safe, clean, and accessible way for their travellers to start their journey.”

About London International Airport

London International Airport is located on the east boundary of London, ON; they currently offer flights to almost every major hub in Canada in addition to seasonal international flights to popular southern vacation destinations. London International’s easy and comfortable terminal is equipped with ACEs (Airport Comfort Enhancers) and low parking rates, offering passengers a convenient and stress free travel experience.

About HonkMobile

Honk is North America’s leading provider of safe, contactless payments for the parking industry. Since 2013, Honk has been creating touchless solutions to make paying for parking easier, faster and safer for drivers. Motorists can download the HonkAPP to search, find, pay for, and extend parking right from their phone or use HonkTAP contactless smart stations to safely pay for parking with a simple tap or scan of a mobile phone – no app download or pay station required. Honk is trusted by millions of drivers and is accepted at over 2,500 locations across Canada and the United States.

For information, interview and images, please contact:

 

Rachel Lemkow
Director, Marketing
rachel@honkmobile.com

Honk Brings Touch-Free Parking to Drivers in Metro Vancouver

July 14, 2020

 

 

Honk Brings Touch-Free Parking to Drivers in Metro Vancouver

 

 

Safely pay for off-street parking at EasyPark lots with Honk’s App or Tap-to-Pay Smart Stations

 

 

Vancouver, BC, July 14, 2020 – Honk, North America’s leading provider of safe, contactless payments for parking, and EasyPark team up to bring touch-free payments to off-street parking in the City of Vancouver. The province is in Phase 3 of the BC Restart Plan where much of the economy is opening up and with it, there’s an increase in driving activity. Motorists are encouraged to pay for parking via Honk’s touch-free payments to help curb the spread of COVID-19. Drivers have two ways to pay: 1) Download the free HonkMobile app from the AppStore or Google Play, or 2) Tap their phone on tap-to-pay smart stations for a quick guest checkout experience – no app download required.

 

Safe parking is top-of-mind for drivers everywhere. Many drivers no longer feel comfortable handling cash or touching pay stations because of concerns around COVID-19. As driving activity in Metro Vancouver continues to increase, motorists are strongly encouraged to pay for parking on their phone through the HonkAPP or HonkTAP tap-to-pay option.

 

The Honk app has been available to Vancouver residents and visitors since 2017. EasyPark recently rolled out Honk’s app-less payment option (HonkTAP) to give drivers a quick, guest checkout experience. With no pay station to touch, drivers simply – and safely – tap their smartphone on a Honk smart station to pay for their parking session. There’s an option to receive text reminders when parking is set to expire and the ability to add more time remotely. This much-loved feature is also available to users of the app.

 

“We pride ourselves on safe and friendly parking for drivers in Metro Vancouver – adding Honk’s latest tap-to-pay solution goes above and beyond,” said James Slessor, EasyPark COO. “It’s never been more important for drivers to have a choice when it comes to safe parking. We’re excited to team up with Honk to offer the mobile app and tap-to-pay option to drivers in our city.”

 

“Touch-free, cash-free parking is no longer a nice-to-have, it’s something drivers now expect to see,” said Michael Back, Honk President and CEO. “We’re proud to partner with EasyPark to give drivers in Vancouver access to the absolute safest and touch-free ways to pay for parking.”

 

About EasyPark

Founded in 1947, EasyPark’s mission is straightforward: “make parking easy.” Headquartered in Vancouver, British Columbia, its mandate is to provide safe, convenient and affordable parking, with operations that include 103 parking

 

facilities, 19,966 stalls, for 29 client accounts in B.C., which are part of the EasyPark brand. For more information about EasyPark, please visit easypark.ca.

 

About HonkMobile

Honk is North America’s leading provider of safe, contactless payments for the parking industry. Since 2013, Honk has been creating touchless solutions to make paying for parking easier, faster and safer for drivers. Motorists can download the HonkAPP to search, find, pay for, and extend parking right from their phone or use HonkTAP contactless smart stations to safely pay for parking with a simple tap or scan of a mobile phone – no app download or pay station required. Honk is trusted by millions of drivers and is accepted at over 2,500 locations across Canada and the United States.

www.honkmobile.com

 

 

For information, interviews and images, please contact: Rachel Lemkow

Director, Marketing rachel@honkmobile.com

Is COVID-19 the Tipping Point for Contactless Payments?

April 03, 2020

 

 

Is COVID-19 the Tipping Point for Contactless Payments?

 

by Michael Back, HonkMobile

 

 

 

Contactless infrastructure has been in place for years but consumer behaviour hasn’t yet embraced this technology at a large scale. Are the tides about to change?

 

The climate around coronavirus has drawn particularly close attention to the safety and cleanliness associated with both cash and the high-touch payment technology that we use everyday – from ATM’s to parking pay stations to retail pin pads to name but a few. These simple conveniences of modern day life will need to be re-examined in a post COVID-19 world.

 

Let’s take a closer look…

 

Bills typically stay in circulation between 5 to 15 years and are the perfect environment for microbes to settle. The dirtiness of banknotes is far from a new phenomenon – in a 2014 study (the Dirty Money Project), biology professor Jane Carlton found that US bills carried more than 3,000 types of bacteria. A separate US Air Force study found that 94% of banknotes collected in Ohio were infected with pathogens including E. coli, Salmonella, and Staphylococcus aureus.

 

While health and safety around cash-handling isn’t new, government bodies’ hypersensitivity towards cash-handling and the strong measures they are taking to alleviate the possibility of banknotes transmitting the coronavirus certainly is. Some examples: China is disinfecting and locking away used banknotes, while the Bank of Korea is heating banknotes, and in some cases, burning the bills. In addition, the Bank of Korea will no longer handle the exchange of coins and banknotes that have been introduced from abroad.

 

Another powerful recommendation to move away from cash comes from the World Health Organization, which has urged the population to avoid cash and to use contactless payments to reduce the risk of the transmission ofCOVID-19.

 

Banks worldwide are also taking measures amidst the COVID-19 outbreak that have a direct impact on consumer purchasing behaviour. Dutch banks are raising contactless limits as one measure to deter the spread of COVID-19 – the limit for contactless payments was previously €50 EUR, and has now been raised to €100 EUR. Another example is the UK, where the spending limit will rise from £30 GBP to £45 GBP in a national roll-out.

 

While governments and banks are now looking at cash handling differently, so too are consumers. “Sensitivity to catching the Coronavirus is now showing up at point of sale,” said Richard Crone, Principal at Crone Consulting, LLC. One study of US consumers before and after the Coronavirus epidemic is very telling, translating to a growing need for, and embrace of, contactless payments: “About 38% of consumers now see contactless as a basic need or feature of payments, up from 30% a year ago.”

 

While the current coronavirus outbreak won’t last forever, it is perfectly plausible to expect that many of the new habits formed during this time will. As such, it’s safe to assume the hypersensitivity to touching cash and avoidance of high-touch areas will have a lasting impact on consumer habits going forward. The good news is that the answer is, and has always been, in the palm of our hands.

Honk is providing its contactless, cashless & app-less HonkTAP smart stations for free to owners and operators of parking lots across North America

March 12, 2020

 

 

 

 

 

Honk is providing its contactless, cashless & app-less HonkTAP smart stations for free to owners and operators of parking lots across North America.

 

 

This no cost initiative is meant to encourage drivers everywhere to safely pay for parking using contactless payments

 

Toronto, ON – March 12, 2020 – In response to the current coronavirus outbreak, HonkMobile, North America’s leading provider of electronic payments for the parking industry, announced today it will be providing its HonkTAP pay stations to owners and operators of parking across North America at no cost in an effort to encourage drivers everywhere to pay for parking via contactless payments.

 

Society is being forced to adapt – and quickly – to help stop the spread of the virus. The World Health Organization recently issued a statement urging consumers to use contactless payments whenever possible in an effort to reduce the risk of the transmission of COVID-19 (coronavirus).

 

“This is one small way we’re trying to do our part,” said Michael Back, Honk CEO and President. “We have developed this technology and would like to share it with the world so that drivers can park smart, avoid cash and high-touch areas like parking kiosks, and pay in a safe and responsible way.”

 

With no app to download or account to set up, drivers simply tap or scan their phone on a HonkTAP smart station to pay. This contactless option gives drivers the fastest and safest checkout process available today. With no cash or public structure to touch, drivers simply tap their phone or scan the QR code near a HonkTAP station to pay for parking.

 

The implementation of HonkTAP smart stations is fast, simple and requires minimal effort for the parking operator. Honk will provide operators with an NFC-embedded smart station that can be used in any parking location. HonkTAP stations don’t require power or internet connection and they can be set up quickly and be ready for use inminutes.

 

Email sales@honkmobile.com to inquire about getting HonkTAP stations at no cost delivered to your parking operation today.

 

To see how HonkTAP works, please view this video: https://www.youtube.com/watch?v=HxzeQ2ipMUU

 

About HonkMobile

Honk is North America’s leading provider of both on-demand mobile payments and advance parking reservations. Since 2014 Honk has been creating solutions to avoid and eliminate the traditional parking meter. First, with their innovative app, then with HonkKIO — a low-cost payment kiosk aligned with the app. Now HonkTAP completes their family of products, serving the needs of all drivers, parking operators, and real estate owners — making it simple to pay for parking with the tap of a phone.

 

For information, interviews, and images, please contact Rachel Lemkow, Director, Marketing. rachel@honkmobile.com, 416.574.5832

HonkMobile Continues US Expansion after Successful Pilot of Tap-to-Pay Technology with Allpro Parking

March 04, 2020

 

HonkMobile Continues US Expansion after Successful Pilot of Tap-to-Pay Technology with Allpro Parking

 

 

Pilot program followed by expansion to 4 new US cities

 

Buffalo, NY – March 4, 2020 – HonkMobile, North America’s leading provider of electronic payments for the parking industry, announced today the completion of a successful eight-month pilot program with Allpro Parking. Allpro Parking is a full service parking and transportation operator with headquarters located in Buffalo, NY. Allpro Parking deployed Honk’s patent pending tap-to-pay payment technology – HonkTAP – at various parking locations in Buffalo, NY. Building off the success of this pilot, Allpro will now accelerate its expansion of HonkTAP at its locations in Cincinnati, Cleveland, Columbus, and Rochester.

 

Honk developed the tap-to-pay smart technology as an alternative to the traditional pay station or parking meter. During the pilot, Allpro Parking installed HonkTAP smart stations at 15 surface parking lots throughout Buffalo. Since the start of the pilot, Allpro Parking’s revenue generated through Honk has increased by 349%.

 

The implementation of HonkTAP proved both simple and cost-effective: Honk’s NFC-embedded smart stations were installed in parking lots as additional, low cost points of sale. With no app to download or account to set up, drivers simply tap their phones at the station to initiate payment. This contactless option gives drivers the fastest checkout process, meeting consumer expectations for quick and convenient ways to make everyday purchases. It is no longer necessary to line up at pay stations or wait for credit cards to process with this smart technology.

 

“We were blown away by the revenue generated from HonkTAP,” said William Rasi, General Manager, Allpro Parking. “There was minimal effort and little capital invested on our end to get it up and running, and the numbers speak for themselves. We’ve seen particularly high adoption from visitors to Buffalo — they don’t want to download a parking app for a weekend visit. This gives drivers the app experience — paying for parking from their mobile device — without the need to download, install, and register for an app.”

 

“On the heels of this successful pilot, we’re excited to accelerate the rollout of HonkTAP to a number of other Allpro Parking locations across Cincinnati, Cleveland, Columbus, and Rochester,” said Michael Back, Honk CEO and President. “But it doesn’t end there. We’ve got a number of deals in the pipeline and are excited to expand our tap payment option across the US, beyond the pilot. Parking operators know consumers want an easier and quicker way to pay for parking – and HonkTAP delivers on this.”

 

To see how HonkTAP works, please view this video: https://www.youtube.com/watch?v=HxzeQ2ipMUU

 

About Allpro Parking

Allpro Parking was founded in Buffalo, NY in 2000 and has expanded across New York State, Ohio and Pennsylvania. Today, the company employs over 500 individuals at over 150 locations. Allpro Parking provides professional parking management, facility maintenance, ground transportation, and event logistics to developers, property managers, institutions, and government entities across a wide spectrum of markets. In 2012, Allpro Parking was the recipient of the Buffalo Niagara Business Ethics Award and the Buffalo Niagara Human Resource Association Outstanding Employee Culture Award. In 2018, the company was the first parking company in the nation to receive the National Parking Association’s (NPA) highest individual company award NPA Accreditation.

 

Allpro Parking has been offering HonkAPP — Honk’s parking app available in 2,000 locations across North America that allows drivers to pay for parking on their Android or iPhone — at their parking locations for the past 4 years. In June 2019, Allpro Parking started the HonkTAP pilot program to offer its parkers another payment option; one that allows them to pay from their mobile phone without downloading an app.

 

For more information about Allpro Parking, LLC, visit allproparking.com or contact Suzanne Attea, sattea@allproparking.com, 716.849.7275

 

About HonkMobile

Honk is North America’s leading provider of both on-demand mobile payments and advance parking reservations. Since 2014 Honk has been creating solutions to avoid and eliminate the traditional parking meter. First, with their innovative app, then with HonkKIO — a low-cost payment kiosk aligned with the app. Now HonkTAP completes their family of products, serving the needs of all drivers, parking operators, and real estate owners — making it simple to pay for parking with the tap of a phone.

 

Honk has already modernized over 2,000 locations and 250,000 parking spaces across Canada and the United States. With the touch of a button, motorists can reserve and pay for parking anywhere Honk is accepted in North America.

 

For information, interviews, and images, please contact Rachel Lemkow, Director, Marketing.rachel@honkmobile.com, 416.574.5832

Honk Launches Enhanced BackOffice Software to Manage and Grow Your Business

December 05, 2019

 

 

 

 

Honk Launches Enhanced BackOffice Software to Manage and Grow Your Business

 

 

 

Honk BackOffice 2.0 gives parking operators and municipalities even more control to streamline their operations and target new customers

 

 

TORONTO, ON December 5th, 2019 – HonkMobile, North America’s leading provider of electronic payments for parking, just launched an enhanced tool to help clients manage their parking services and grow their businesses. Parking lot operators and municipalities and universities that use Honk’s product suite (HonkAPP, HonkTAP, HonkKIO) to process parking payments now have access to Honk BackOffice 2.0, a tool that gives them improved transactional and financial reporting, as well as enhanced analytics into all parking sessions.

 

Honk is continuously working to revolutionize the parking industry, and has become the answer to quick and easy parking payments among drivers in Canada and the USA. By leveraging Honk’s products, parking operators are reducing costs, modernizing their operations, attracting new customers, and increasing revenue. Honk BackOffice 2.0 is a critical piece of this new and improved parking experience, giving Honk’s clients even more control over their operations — while saving them time, money, and resources.

 

New enhancements include the ability to:

  • Instantly modify parking rates to reflect demand, availability, and special events
  • Edit amenity offerings, GPS coordinates, and parking zone descriptions
  • Create, manage, and report on promo codes to build loyalty among parkers
  • Customize access for employees & contractors at all levels

 

The upgraded tool gives operators real-time data to make informed business decisions that focus on company growth. Transaction reporting also provides operators with unique behavioural insights into both their customer base and ideal demographic with the goal of driving new customer acquisition.

 

Transaction and financial reporting functionality includes:

  • Complete tracking of parking spot utilization at each location
  • Insights into new & existing customers
  • Ability to create customized financial reporting, filtered by date, parking zone, invoice, plate, start/end date, and dollar amount
  • Breakdown of card type utilization by gross volume, discounts, processing fees, and net deposit
  • Breakdown of total revenue, and fully downloadable CSV file of all financial statements

 

“Honk is once again delivering on our commitment to help clients streamline operations and increase customer acquisition,” said Michael Back, Honk Founder and CEO. “We are confident that the richer financial and transaction data will enable our partner operators to make the very best business decisions, reduce risks, and confidently target their customer base. Honk BackOffice 2.0 makes it easy for parking operators and municipalities to further automate their operations — reducing processing time and saving them money.”

 

About HonkMobile

Honk is North America’s leading provider of both on-demand mobile payments and advance parking reservations. Since 2014 Honk has been creating solutions to avoid and eliminate the traditional parking meter. First, with their innovative app, then with HonkKIO — a low-cost payment kiosk aligned with the app. Now HonkTAP completes their family of products, serving the needs of all drivers, parking operators, and real estate owners — making it simple to pay for parking with the tap of a phone.

 

Honk has already modernized over 2,000 locations and 250,000 parking spaces across Canada and the United States. With the touch of a button, motorists can reserve and pay for parking anywhere Honk is accepted in North America.

 

For information, interview, and images, please contact: Rachel Lemkow

Director, Marketing rachel@honkmobile.com