Zurich Airport Selects IDeaS to Enhance Parking Revenue Performance
ZRH will utilize IDeaS Car Park Revenue Management System to automate
data-driven, demand-based, dynamic pricing decisions
LONDON—12 Nov. 2019—IDeaS Revenue Solutions, the world’s leading provider of revenue management software and services, announced today it will implement its Car Park Revenue Management System (CPRMS) at Zurich Airport (ZRH).
A popular business hub, Zurich Airport boasted over 31 million passengers in 2018 and is Switzerland’s largest international airport. ZRH’s partnership with IDeaS will apply analytics to automate optimized pricing decisions and enhance revenue performance across the airport’s 15,000 public parking spaces.
- Intelligent automation – IDeaS CPRMS will transform the commercial team at ZRH from using a complex, manual pricing approach to an automated and more dynamic pricing environment, delivering revenue-enhancing decisions directly to the ADVAM AltitudeReservation platform.
- Powered by revenue science – The IDeaS solution will drive more profitable parking business performance by using predictive analytics to produce data-driven pricing decisions.
- A focus on strategy – IDeaS CPRMS will enable ZRH to elevate its revenue management strategy, automating optimized tactical decisions and enabling the commercial team to better capitalize on profitable opportunities.
Ronny Grau, parking and mobility director, Zurich Airport, said: “While overall commercial performance at Zurich Airport has been good, IDeaS CPRMS will help us to grow our pre-booked parking business faster. As we begin the next phase of our revenue management journey, we are confident that investing in more sophisticated technology will drive better revenues by forecasting and optimizing demand across our car parks in a way we never could before.”
Guy Barnes, head of global sales, parking, IDeaS, said: “We see growing recognition by airports that investing in a revenue management solution is necessary to realize the next level in revenue growth from their parking operations. I am thrilled Zurich Airport has placed its trust in IDeaS. With this partnership, Zurich Airport becomes the first airport in the DACH region to grasp this significant revenue opportunity, and we are excited to help them lead the way.”
IDeaS, a SAS company, is the world’s leading provider of revenue management software and services. With over 30 years of expertise, IDeaS delivers revenue science to more than 11,000 clients in 129 countries.
Combining industry knowledge with innovative, data-analytics technology, IDeaS creates sophisticated yet simple ways to empower commercial leaders with precise, automated pricing decisions they can trust.
Results delivered. Revenue transformed.
Discover greater profitability at ideas.com.
About Zurich Airport
Zurich Airport is Switzerland’s gateway to the world. Over 31 million people arrived at, transferred via or departed from the airport in 2018, making it not only the region’s most important transport hub, but also the leading meeting place. With around 280 companies employing almost 27,000 people, Zurich Airport is a key economic driver for the region.
IDeaS Enables Raleigh-Durham International Airport
to Transform Its Parking Business
RDU to implement demand-based, dynamic pricing technology to optimize capacity for 18,830 parking spaces
Tweet this: Taking parking to new heights! @RDUAirport to implement @IDeaSCarParkRMS to #RevUp its parking pricing. #RevenueScience www.ideas.com/news
MINNEAPOLIS, MN—February 12, 2019—With passenger numbers exceeding 12.8 million in 2018, Raleigh-Durham International Airport (RDU)is the primary anchor for the popular Research Triangle destinationof North Carolina. As the next step in its Parking Transformation Program, the Raleigh-Durham Airport Authority has partnered with IDeaS Revenue Solutions, the global leader in revenue management, to create a better parking experience and optimize space utilization.
The partnership aims to enhance RDU guests’ parking experience and returns from the airport’s 18,830 parking spaces—the largest source of revenue for the airport. IDeaS Car Park Revenue Management System (RMS)is a cloud-based forecasting and pricing solution that uses advanced SAS®analytics, artificial intelligence and deep machine-learning to deliver optimal demand-based, dynamic pricing decisions fueled by a 365-day future view of parking demand.
- Focus on passenger experience –RDU aims to further transform its customers’ parking experience by changing the dialogue around parking to one of added value, ease and economy. IDeaS Car Park RMS is a complement to the ParkRDU parking reservation system it soft-launched in mid-2018 and will enable RDU to sell the right product, to the right customer, at the right price, at the right time.
- Airport parking in a sharing economy–It’s no secret one of the biggest challenges facing airport parking—including at RDU—is competition. To effectively compete, RDU aims to address the experience, convenience and value of parking over other modes of transportation. It is seeking to be competitively affordable for ParkRDU consumers.
- A partner they can trust –Mindful of potential pitfalls when implementing new technology, RDU identified IDeaS Revenue Solutions as the right business partner because of its 30 years of revenue management experience—including an extensive list of airport parking clients—its industry-leading analytics and robust dynamic pricing tools, and its integrations with RDU’s other parking suppliers.
Michael Landguth, president and CEO of Raleigh-Durham Airport Authority, said:“IDeaS has the technology and expertise necessary to help us make informed decisions, shaping more effective marketing strategies, sales programs and overall airport parking revenue management. We are fortunate to have a renowned data-analytics partner right here in the Research Triangle.”
Guy Barnes, head of global sales, parking, IDeaS, said: “While the concept of demand-based dynamic pricing in the wider travel industry is not new, RDU is one of the first airports in the U.S. to further invest in its future by transforming its commercial strategy for parking. IDeaS is extremely excited to be a partner in its journey to drive new levels of revenue performance while continuing to improve customer experience.”
IDeaS, a SAS company, is the world’s leading provider of revenue management software and services. With 30 years of expertise, IDeaS drives better revenue for more than 10,000 clients in 124 countries. Combining industry knowledge with innovative, data-analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated pricing decisions they can trust. Results delivered. Revenue transformed. Discover greater profitability at ideas.com.
About the Raleigh-Durham Airport Authority
The Raleigh-Durham Airport Authority operates Raleigh-Durham International Airport. In 2018, 12.8 million passengers, about 35,000 people per day, flew through RDU. With 66 nonstop destinationsand 11 airlines, RDU connects central North Carolina to the people and places that matter most. RDU powers the region’s economy with an $12.6 billion annual economic impact supporting 5,000 on-campus and 86,000 regional jobs. RDU was named the best connected medium hub airport by the Massachusetts Institute of Technology’s International Center for Aviation in 2016 and 2017. Learn about the Airport Authorityboard, including its monthly meetings.
Avinor Oslo Airport Partners with IDeaS to Optimise Car Park Revenue Model
With a strategic investment in analytics and automation, Oslo Airport will create more confidence through a robust pricing and revenue strategy for their 20,000 car park spaces.
Tweet this: @Avinor @Oslolufthavn Airport has made the strategic move to transform its #ParkingRevenue and improve traveler experience with @IDeaS_RevOpt #CarParkRMS www.ideas.com/news
LONDON – With close to 30 million travelers annually, Oslo Airport is a major hub in the European airport network. A strategic move to grow non-aeronautical revenues through parking revealed an immediate and significant opportunity. Avinor partnered with IDeaS Revenue Solutions to optimise revenue growth for its 11 car parks and more than 20,000 parking spaces at Oslo Airport. This strategy will create a better experience for the growing number of travelers, and customers will receive more dynamic pricing on Avinor’s pre-book solution, with prices regulated based on actual demand.
“In an increasingly complex ground transportation environment, we recognised that, while we have done a good job to date, investing in analytics to better understand and price the demand for our car park business would enable us to truly optimise our parking inventory. It would also create a better customer experience for the growing number of travelers looking to pre-book online,” said Amy-Caroline Løken, Category Manager for Avinor. “We’re truly excited to partner with IDeaS. The company will not only give us a system to automate pricing updates to our selling systems, but also will guide us through the journey given their extensive expertise in airport parking revenue management.”
IDeaS Car Park Revenue Management System empowers airport commercial and parking managers to automate revenue management and price distribution, leveraging best-in-class SAS® Analytics and easy-to-use data visualisations and interactive dashboards. The web-based, self-learning tool dynamically forecasts parking demand, enabling optimal pricing decisions to be set over a full booking window so travelers are accurately charged according to demand and parking revenues are optimised.
“One of the best ways airports can manage a correct pricing system is through applying automated revenue management to their parking assets. Moving from manual or less sophisticated pricing decision-making to a data-driven environment delivers significant revenue growth to an area that typically delivers the greatest EBITDA for airports,” said Guy Barnes, Director of Strategic Accounts for IDeaS. “We’re hugely excited to partner with Avinor and Oslo Airport, and we look forward to working with the team to provide increased control in driving performance.”
Find out more about IDeaS Car Park Revenue Solutions here.
With more than 1.6 million hotel rooms and parking spaces priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software and advisory services. Powered by SAS® and with nearly three decades of experience, IDeaS proudly supports over 10,000 clients in 124 countries and is relentless about providing clients with insightful ways to manage the data behind hotel and car park pricing.
IDeaS empowers clients to build and maintain revenue management cultures—from single entities to world-renowned estates—by focusing on a simple promise: Driving Better Revenue.
IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities. For more information, visit www.ideas.com.
Avinor is a wholly-owned state limited company under the Norwegian Ministry of Transport and Communications and is responsible for 44 state-owned airports. 12 of those airports are operated in cooperation with the Norwegian Armed Forces.
In addition to airports, Avinor operates control towers, control centers and other technical infrastructure for safe air navigation.
The air navigation services are organised as a subsidiary wholly owned by Avinor. Avinor is headquartered in Oslo.
Leading reservation and revenue management platforms combine to maximise parking revenue potential
ADVAM and IDeaS Revenue Solutions partnership combines powerful reservation platform with analytics and pricing technology
18 November 2016: ADVAM and IDeaS Revenue Solutions announce a joint partnership that enables their clients to leverage the ADVAM AltitudeReservation platform and the IDeaS Car Park Revenue Management solution (RMS) to maximise revenue through next generation analytics and proven price optimisation technology.
ADVAM’s AltitudeReservation platform not only enables parking operators to offer a pre-book service to their customers, but provides a platform to offer additional services such as valet, car wash or affiliated services such as security fast track for airports. AltitudeReservation also enables operators to better understand their customers, with enhanced data capture, analysis and reporting – ultimately leading to a more personalised engagement with them.
The IDeaS Car Park Revenue Management System (Car Park RMS) is an industry-leading automated and self-learning forecasting and revenue management software solution developed specifically for Car Parks. IDeaS Car Park RMS leverages data collected from systems, including both the reservation platform and the car park system, to perform advanced analytics providing detailed demand forecasts and dynamic optimised pricing decisions to improve revenue performance.
“IDeaS Car Park Revenue Management solution is transforming how car park businesses manage their pricing decisions by applying world class analytics and optimisation in a way that can easily be managed by the business and goes beyond the capabilities of spreadsheet or rules based models. Our decision to deepen our partnership with ADVAM recognises that enabling revenue management capabilities tightly integrated with the reservation system creates a whole new level of revenue potential,” said Joseph Martino, senior vice president, IDeaS.
Utilising the combined solution, operators are able to more accurately understand their customers, parking behaviours and make informed decisions from the data to maximise parking revenue.
Jose Da Silva, Chief Executive Officer, ADVAM, comments, “IDeaS and ADVAM have always worked well together, but this strategic alliance enables us to work more closely to ensure our combined solutions help our clients maximise the revenue potential achieved from accurate data collected within the AltitudeReservation platform. We believe this combination will enable our joint clients to not only better understand their customers, but maximise their full revenue potential.
About ADVAM (www.advam.com)
ADVAM delivers world leading payment solutions, providing the expertise to make processing payments easier for its clients. ADVAM’s reservation platform, parking solutions, unattended hardware and integrated online payment solutions enable clients to engage with their customers online, via mobile or at self-service terminals.
From its offices in Australia and UK, ADVAM’s services a client base that spans a range of sectors including some of the leading airports, parking operators, shopping centres and local government organisations.
Each client benefits from ADVAM’s depth of experience and industry knowledge. By working with its clients and alongside industry partners, ADVAM’s solutions integrate with clients existing infrastructure and business processes.
ADVAM is the trusted business partner for payment solutions. Managing the complete end to end integration and enabling clients to focus on improving their customers’ experience.
About IDeaS (www.ideas.com)
IDeaS Revenue Solutions leads the hospitality and travel industries with the latest pricing and revenue management software, services and consulting. Powered by SAS® and more than 25 years of experience, IDeaS proudly supports more than 7,000 clients in 94 countries and is relentless about providing its clients more insightful ways to manage the data behind their pricing practices.
IDeaS empowers its clients to build and maintain revenue management cultures–from single entities to world-renowned estates–by focusing on a simple promise: Driving Better Revenue.
IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities across the enterprise.
For more information, visit www.ideas.com