Miami Marlins Reduce Parking Wait Times With Genetec AutoVu Free Flow and Post Payment
Improved parking payment compliance saves an estimated $300,000/year in operational costs
MONTRÉAL, September 21, 2022—Genetec Inc. (“Genetec”), a leading technology provider of unified security, public safety, operations, and business intelligence solutions, announced that the Miami Marlins Major League Baseball team has dramatically reduced parking wait times and improved parking payment compliance at its home stadium, loanDepot park, using Genetec™ AutoVu™ Free-Flow and the AutoVu™ Mobile Post Payment plug-in.
The high-tech stadium is located in a residential neighborhood in downtown Miami with a challenging roadway infrastructure and few mass transit alternatives. The resulting traffic and congestion on game and event days caused long wait times to pay and park in the stadium’s more than 5,500 parking spaces, frustrating fans.
By using Genetec AutoVu Free-Flow and the Mobile Post Payment plug-in, the Marlins dramatically reduced queues and facilitated post-payment for parking. Payment is collected before, during, or after games and events using the AutoVu Pay-by-Plate Sync plugin, via mobile parking apps or on-site stations. The software pushes license plate information to fixed cameras at entrance and exit points to validate compliance.
During games and events, cars equipped with AutoVu automatic license plate readers drive around the parking faciltities and scan license plates, which are cross-referenced with guest lists to identify people who have not already paid. They then issue a promissory note informing those guests that a parking citation will be issued in 24 hours if they do not pay for parking. Because they have the flexibility to pay after the event, fewer fans are actually fined under the new system. Parking payment compliance is approximately 97%, and the more efficient system saves an estimated $300,000 per year in operational costs.
“The Genetec solution removes the frustration of waiting in long lines, helping improve guest satisfaction by allowing fans to get into the venue quicker so they can enjoy the experience that much more,” said Mike McKeon, owner of Parking Partners, who helped imlement the program at loanDepot park as Director of Parking and Traffic for the Marlins.
The parking management system has also improved the flow of traffic by helping lot managers track occupancy, identify vehicles who have not paid, and direct drivers to open spaces. The system can even cross-reference license plates with those belonging to staff, match customers on VIP lists or season ticket members, and use this information to offer exclusive parking options to these guests.
Read the full story of the Miami Marlins’ frictionless stadium parking solution here. For more info on enhancing the fan experience with technology, see this e-book from the Innovation Institute for Fan Experience (IFFX), of which Genetec is a member.
Genetec Inc. is a global technology company that has been transforming the physical security industry for over 25 years. Today, the company develops solutions designed to improve security, intelligence, and operations for enterprises, governments, and the communities in which we live. Its flagship product, Security Center, is an open-architecture platform that unifies IP-based video surveillance, access control, automatic license plate recognition (ALPR), communications, and analytics. Founded in 1997, and headquartered in Montreal, Canada, Genetec serves its customers via an extensive network of certified channel partners and consultants in over 159 countries.
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