Tag Archives for: Parking Startup

ParkHub Secures Growth Investment from LLR Partners

February 03, 2022

ParkHub Secures Growth Investment from LLR Partners


LLR and Executive Chairman, Jeff Shanahan, bring extensive software, financial technology, and payments experience to support continued growth of parking management software leader


DALLAS & PHILADELPHIA—-ParkHub, a leading provider of parking software and payments solutions, today announced a growth investment from LLR Partners. The investment will support continued development of the Company’s parking management software, growth in payment processing solutions, and complementary acquisition opportunities.

“Parking is experiencing a macro shift towards software adoption and electronic payments”

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ParkHub provides a fully integrated software and payment processing solution to optimize parking operations, facilitate payments, and deliver real-time business insights to customers in multiple vertical markets, including sports, music & entertainment, higher education, parks & recreation, and other destinations. Through reliable technology, advanced reporting and analytics, and integrations with numerous parking and ticketing solutions, ParkHub helps clients increase revenue, improve operational efficiency, and deliver exceptional guest experiences.

Jeff Shanahan, former CEO of CardConnect, will join the Board of Directors of ParkHub as Executive Chairman, along with Mitchell Hollin and Ryan Goldenberg from LLR Partners, and existing board director, George Baker, Founder & CEO of ParkHub.

“The Executive Team and I are thrilled to partner with Jeff Shanahan and the entire LLR team and leverage their significant experience helping grow integrated software and payments businesses. Their network, expertise, and value creation resources will support ParkHub as we continue to grow and optimize parking operations for our customers,” said George Baker, Founder & CEO of ParkHub.

“Parking is experiencing a macro shift towards software adoption and electronic payments,” said Ryan Goldenberg, Principal at LLR Partners. “ParkHub’s solution is tailor-made to enable parking operators and owners to optimize operations, help maximize revenue, and deliver seamless consumer experiences. We look forward to partnering with the existing ParkHub team, led by George Baker and President, Conner Mowles, and supporting the company’s next stage of growth opportunities.”

ParkHub was advised by Houlihan Lokey and Foley & Lardner LLP. LLR Partners was advised by Morris, Manning & Martin LLP in connection with this transaction.

About ParkHub

ParkHub is optimizing the world’s journeys by providing cutting-edge enterprise technology to support the parking industry. The company’s products offer contactless payment options, real-time operational data, robust performance analytics, and leading integrations with ticketing and parking reservation providers. For more information, visit parkhub.com.

About LLR Partners:

LLR Partners is a lower middle market private equity firm investing in technology and healthcare businesses. We collaborate with our portfolio companies to identify and execute on key growth initiatives and help create long-term value. Founded in 1999 and with more than $5 billion raised across six funds, LLR is a flexible provider of equity capital for growth, recapitalizations and buyouts. Learn more at https://www.llrpartners.com/.


Kate Valbracht
Marketing Director

Kristy DelMuto
LLR Partners

SpotHero Announces $50 Million Series D Funding Led by Macquarie Capital

August 22, 2019



SpotHero Announces $50 Million Series D Funding Led by Macquarie Capital



CHICAGO — SpotHero, the digital parking leader, today announced $50 million in Series D funding led by Macquarie Capital, bringing SpotHero’s total funding to date to $118 million. Union Grove Venture Partners participated in the round, along with existing investors including Insight Venture Partners, Global Founders Capital, OCA Ventures, AutoTech Ventures and others. The new capital will be used to accelerate marketplace growth, expand the digital platform for the parking industry, strengthen partnerships with leading mobility companies, and deepen SpotHero’s technology stack to standardize and optimize access to parking throughout North America.




SpotHero is driving the digital transformation of the $20B off-street parking industry with hardware and software solutions aimed at drivers, parking operators and property owners, and mobility partners. The company offers the largest place to buy and sell parking in North America and has helped digitize nearly 7,000 parking facilities in the US and Canada. SpotHero’s consumer products help millions of drivers find, book and access parking, while the SpotHero developer platform and API powers parking at scale for fleets, connected cars, and urban mobility apps.

In the first half of 2019, SpotHero:


  • Reached half a billion dollars in all-time sales, the majority transacted within the past year. The company is now on pace to reach $1 billion all-time transactions within the next year;
  • Assembled a team of executives from Uber, Expedia, Groupon and Cars.com, and is planning to double product and engineering headcount to more than 100 in the next year;
  • Announced SpotHero for Fleets, an industry-first parking-as-a-service solution designed to support the car sharing economy and help accelerate the mobility industry’s eventual transition to autonomous vehicles;
  • Hit 900-plus distribution partnerships and integrations including everything from Google Assistant, for voice-enabled parking; Waze, for seamless in-app navigation to parking; Hertz and car2go for fleet parking; WeWork, for commuter parking; and Moovit, for multi-modal parking;
  • Rolled out SpotHero for Business to over 600 corporate travel and enterprise clients.

At the intersection of infrastructure, real estate and technology, parking remains an industry in transition. It is being redefined by three of the biggest trends affecting cities today: mobility, congestion, and sustainability. By 2050, 68% of the world’s population is projected to live in cities, where aging infrastructure is already being pushed to the brink. In response, policymakers are experimenting with immediate solutions to reduce traffic, including congestion pricing and curb redesign, designating dedicated curb space for multi-modal use such as bike lanes or pick up and drop off zones. This transformation of the curb is reducing the availability of on-street parking and beginning to push more drivers to off-street facilities. To accelerate and streamline this transition, SpotHero is bringing underutilized and often invisible parking spaces online, reducing the need to build even more new parking structures in crowded cities.

“By standardizing the way parking is bought and sold, we are introducing the same visibility into parking inventory that people expect from the airline or hospitality industries,” said Mark Lawrence, CEO and co-founder, SpotHero. “That’s a big win for drivers, but there’s still a lot of work to be done to modernize parking. Together with our network of more than 1,000 operator and platform partners, and our new and existing investors, we look forward to bringing this next phase of industry growth to life.”

“SpotHero is in position to transform the entire parking industry and has built a foundation to support the future of mobility for a long time to come, including the movement towards shared use and EV fleets,” said Lucas Joynt, Senior Vice President, Macquarie Capital. “SpotHero’s leadership position makes the company an attractive investment for Macquarie Capital as we continue to drive innovation at the intersection of infrastructure, real estate and technology. We look forward to supporting SpotHero as it scales to its next phase of growth.”

To learn more, visit SpotHero.com.

To download the free SpotHero app, visit the App Store or Google Play.

About SpotHero

SpotHero is the digital parking leader and the largest place to buy and sell parking in North America. Millions of drivers use SpotHero’s mobile apps and website to find, book and access off-street parking in 7,000 locations across 300 cities. Leading mobility companies use the SpotHero developer platform to power seamless parking at scale for fleets, connected cars, and urban mobility solutions. For more information, visit SpotHero.com.


Parking Startup Inugo appoints Natasha Woods & Max Corotis in USA

February 13, 2018

Parking Startup Inugo appoints Natasha Woods & Max Corotis in USA




February, 2018 – Inugo is pleased to announce and welcome Max Corotis and Natasha Woods to the Inugo team as Business Development Managers based in California. Max and Natasha are U.S. parking professionals  who will bring a wealth of experience to Inugo’s operations.


The two new hires spent a week training in the New Zealand head office.


“We had a great time with our onboarding, and the first week has been busy,” says Mr. Corotis. “I believe Inugo will revolutionize the parking industry. There are countless benefits to the Inugo Solution for both operators and parkers”

Natasha Woods adds, “It’s an exciting time to be in the parking industry. We are seeing huge advances in technology and Inugo’s intelligent technology is advancing that to the next level. I am thrilled to be apart of the Inugo team and the passion behind the product and the vision of the company.”


“We are excited that Natasha and Max are joining our growing team”, mentions Sam Barclay, CEO of Inugo Systems. “They are experienced parking technology veterans who will spearhead our growth in California.”
Max Corotis was last appointed as the Sales Director, overseeing the sales and marketing department for Cale America since 2015, a Pay Station Manufacturer for the Parking Industry based in Florida. Cale America is focused in the municipal and university client base with pay parking solutions. Prior to this, Mr. Corotis was the Regional Manager for T2 Systems focusing on parking lot occupancy systems (2014 – 2015)


Natasha Woods was formerly the President of Athena Pacific Strategy Group, a government affairs consulting firm in the parking industry based in Los Angeles, since April 2014. Athena Pacific Strategy Group is technology focused and has a deep contact base within city, county, and state governmental structures.

Prior to this, Ms. Woods was the Vice President of Business Development at Duncan Solutions (2013 – 2014) and Executive Vice President at Parkmobile USA (2010 – 2013). Parkmobile is a tech startup focusing on mobile parking applications. Ms. Woods specializes in start-ups, business development, operations management, and strategic planning.

About Inugo:

Inugo is a startup founded to revolutionize the way that we Find, Park and Pay for parking. It not only offers time efficiencies and faster turnaround of stalls but it is also the only ticketless and cashless parking experience.

Parking professionals have an opportunity to utilize their under-used parking facilities and generate a revenue. Inugo offers a  simple, seamless and cost effective parking management tool which allows Parking Operators to configure multiple parking facilities and add differentiated rates while catering to diverse user groups.


Inugo has recently launched its groundbreaking parking technology at four Los Angeles sites as the company begins expansion in the United States.

The Inugo App is available for iOS and Android users.

For More Info

For more information contact:

Manali Bhatia, Marketing Coordinator

+64 27 253 7781